How To Use Hike SEO

As I wade through the jungle that is Google, it’s crystal clear that SEO is not just a buzzword; it’s a survival tactic, especially for us small businesses looking to get noticed in the wild expanses of the internet. Then I stumbled across a video on YouTube, enter Hike SEO, the Swiss Army Knife for SEO tasks that promises to turn even the greenest of novices into seasoned trailblazers.

Watching that video of Andy (see below), one of the founders of Hike, I soon put my natural sceptical views to one side. Andy sounded genuine, he looked like someone you could trust. I was right!

Imagine my cheers and fanfare when I started using Hike SEO, and suddenly the foggy path to Google’s heart became a lot clearer. It’s like having an all-seeing eye, unraveling the mysteries of SEO with practical tools and straightforward guidance. From crafting an impeccable strategy that shouts your brand’s unique story to spying on competitors (I love a bit of 007) and refining your efforts based on cold, hard data – it’s all about moving up the ranks without losing your mind.

Below, is the exact video that I watched a few years back which got me hooked on Hike SEO

Screenshot of my Hike SEO dashboard

How To Use Hike SEO

My Hike SEO dashboard

Getting Started with Hike SEO

Right, I want to set the scene: I’m about to embark on a fantastic voyage called Hike SEO. Now, Hike isn’t your standard Sunday walk in the park; it’s a slick SEO platform ready to light up your online visibility like a disco ball. My first steps were all about getting comfy with the dashboard and setting up shop. So, kettle on, let’s crack on with how I got myself sorted and how you can too. Has that kettle boiled yet?

Signing Up and Setting Up Your Account

Signing up with Hike SEO was a piece of cake – easier than deciding on a biscuit to dunk in my tea (Custard Cream if you’re wondering). First thing I did was pop over to their website, click the Sign Up button, and fill out the necessary details. Bingo, I was in! The platform then guided me through setting up my Google Business Profile, which let me tell the whole digital neighbourhood about my biz! A monthly schedule of performance check-ins? Hike had me covered there too, dishing out reports like it’s nobody’s business.

Understanding the Dashboard

Now, here’s where the magic happens – the dashboard. Imagine the control panel of a spaceship, but instead of launching rockets, I’m skyrocketing my website’s SEO performance (Oooooh I like that!).

The dashboard is chock-a-block with insights and tools. The Strategy tab caught my eye – it’s where I started to lay down the grand plan for world wide web dominance. And let me tell you, it wasn’t just a bunch of numbers and jargon; it was like having an SEO guru whispering sweet everythings in my ear. I had a good chuckle as I explored, soon realising that Hike SEO was something like an app for my aspirations.

Screenshot of the Hike SEO actions tab

Hike SEO actions

SEO Actions to guide you to optimising your site

Enhancing Performance

When I gear up to boost my own site’s, and my client’s, performance, I look at it like tuning an old car—I’ve got to roll up my sleeves and get stuck in. Let’s nudge those rankings up a notch, shall we?

Mastering On-Page SEO Techniques

Oh, on-page SEO, my bread and butter! To start with, I ensure my landing pages are as appealing as a full English breakfast. They need to engage visitors faster than a Brit complains about the weather. I focus on:

  • Title Tags: They’re like a good cuppa; if they’re not your cup of tea, you won’t stick around.
  • Meta Descriptions: These snippets are my site’s elevator pitch. I keep them snappy and relevant.
  • Content Quality: I craft content that’s tastier than fish and chips on a Friday, using keywords smartly without stuffing them in like too much filling in a sandwich.

Decoding Technical SEO

Technical SEO can be a tough nut to crack, but worry not. With Hike SEO, I’ve got my toolkit ready, and I’m not afraid to use it.

  • Site Speed: I keep my resources lean because nobody’s got time for a slow-loading site, it’s like waiting for a kettle to boil.
  • Mobile-Friendliness: I make my site as welcoming as a local pub to every device that pops in for a visit.
  • SSL Certificates: I ensure my website’s security is tighter than a queue at the post office.

In true British fashion, I don’t exaggerate; I make my website’s performance better with a dash of charm and a smidge of wit, just like Hike SEO promised it would.

Screenshot of Hike SEO competitor dashboard

Hike SEO competitor dashboard

Spy on your competitors with Hike SEO

SEO Strategy Crafting

Crafting an SEO strategy is not just about tossing keywords in and hoping for the best—it’s a right sophisticated dance. You’ve got to suss out the moves that’ll get Google’s eyes on you, regularly primp your website’s feathers, and keep an eagle eye on the competition. So let’s get cracking.

Monthly SEO Actions for Consistent Uplift

Every month, I chalk out a roadmap of dead easy-to-follow actions to fancy up my rankings. It’s like giving my website a regular spa treatment, but without the fluffy robes and cucumber slices.

  • Week 1: I dissect my website’s performance faster than you can say “Bob’s your uncle,” fixing any niggly bits that stick out.
  • Week 2: I pop in a few fresh keywords that are relevant, decent search volume and have low competition, making sure they fit like a glove in my content.
  • Week 3: I reach out for backlinks like I’m fishing for compliments—smooth and strategic.
  • Week 4: Finally, I tidy up any content that’s looking a tad worn at the edges, keeping it snappy and relevant.

Competitor Savvy: Performing Competition Audits

Now, keeping tabs on your rivals is as essential as a good cuppa in the morning. I do my competition audits with a bit of cheeky espionage.

  • First, I don my detective hat and skulk about my competitors’ websites, jotting down anything that’s giving them a leg up in the rankings.
  • Then I get all techy and use tools to sniff out their backlinks and content strategy—no stone left unturned, no keyword uneyed. (Is that a word?)

By keeping an eye on the competition, I ensure my SEO strategy is the bee’s knees, spot-on, and ready to tussle for the top spot.

Remember, it’s not about reinventing the wheel—it’s about nicking the best bits and making them even better. That’s how I keep my SEO strategy sharper than a tack and as shiny as a new penny.

Screenshot of Hike SEO backlinks dashboard

Hike SEO backlinks dashboard

Check yours and your competitors backlinks in Hike

The Off-Page Saga

I admit it – the world of SEO can be like a thrilling epic, fraught with perils and triumphs. And in this saga, off-page activities are my valiant knights, battling for higher search engine rankings.

The Backlinks Building Block

I reckon backlinks are like the beans in my full English breakfast – absolutely essential. Here’s the simple crux of it: the more reputable websites link back to mine, the more search engines consider my content as the stuff of legends – credible and knight-worthy. Now, let’s get cracking on how I fortify my site’s rank with the sturdiest of backlinks.

Targeting Quality over Quantity:
I learned that it’s not about hoarding an army of backlinks (not all backlinks are equal), but rather rallying the elite ones. A delicate selection process, as if I’m choosing the finest tea leaves.

  • Scour for Relevance: I look for sites that are akin to my own realm of expertise. If my site’s all about cricket, I’ll hobnob with the cricketing gentry, not the football hooligans.
  • Authority Matters: Casting my net towards sites with high domain authority. It’s like having the King vouch for you – a tad bit helpful, I dare say.

Humorously speaking, think of backlinks as references on my CV – the better they are, the more likely I am to nab that job at the top of the SERPs (Search Engine Results Pages). All in all, the regal journey to the top of Google’s court makes for quite the gallant quest, especially with backlinks as my trusty steed.

Screenshot of Hike SEO local SEO tab

Hike SEO local SEO

Manage your local SEO with Hike SEO

Local SEO: A Tale of Geographical Conquest

Ah, Local SEO! It’s a bit like being a digital knight, riding through the realms of search engines, armed with keywords as my sword and a sturdy Google Business Profile as my shield.

  • What is Local SEO, you ask? Well, it’s how I ensure that when someone’s nifty little fingers race across their keyboard searching for services in their area, my domain (read: business) appears triumphantly at the top of their search results.
  • Who’s my Trusty Steed? Why, that’d be Hike SEO! It’s like a trusty stallion, ready to carry me across the competitive landscapes of the World Wide Web. With Hike, I conduct savvy local keyword research to uncover the gems – those keywords with lower competition but as popular as a Sunday roast.
  • Setting Up Camp Next, I pitch my tent in the Google Business Profile campsite. It’s crucial, I tell you! I fill in every bit of detail as if penning a very meticulous love letter, ensuring accuracy that would make a Swiss watch blush. Google loves a good detail and so do the villagers (aka potential customers).

So off I go, crafting content like I’m Shakespeare, chuckling at my own wit, and optimising my web pages with all those juicy local keywords. Adapting to Google’s whims like it’s the British weather—forever changing, sometimes sunny, sometimes pouring rain.

Remember, patience is a virtue, and in the realm of local SEO, it’s the difference between a wandering minstrel and noble royalty. With Hike SEO by my side and clarity in my Google Business Profile, I conquer my local shire, one keyword at a time.

Screenshot of Hike SEO reporting and analysis

Hike SEO reporting and analysis

Track your keywords, your traffic and download reports all from this dashboard

Deciphering Analytics and Reports

Well, here I am, your friendly neighbourhood SEO enthusiast, ready to demystify the jolly world of analytics and reports, courtesy of Hike SEO. Now, let’s get cracking, shall we?

Firstly, I must admit, diving into SEO analytics can sometimes feel like reading a foreign menu with no pictures. But fear not! I’ve got the recipe for success. Reports are my map in the vast land of numbers and trends, helping me find buried digital treasure—or at least, a few insightful nuggets.

Piecing Together the Puzzle:

  • Traffic Sources: This bit’s a riot! I get to see whether visitors stumbled upon my site by sheer luck or if my clever keywords wooed them.
  • User Behaviour: Much like guessing who nicked the last biscuit, I examine which pages hook visitors the longest.

Gleaning Insights:

  • Key Metrics: Bounce rates, click paths, oh my! It’s like spying on shoppers without looking creepy.
  • Goals & Conversions: These tell me if I’m a selling maestro or if I need a redo.

Now, here’s a fun fact: I use Hike’s Report Builder, because manually crunching numbers is about as enjoyable as a dentist appointment. Hike ties in with Google Analytics and Google Search Console, making my life easier. It’s like having a backstage pass to an analytics rock concert!

And remember, fellow SEO rockstars, keep your reports as neat as your Nan’s living room. Use bullets, highlights, and smatterings of bold to make the boring bits pop. So, tally-ho, brave internet adventurers, and may your analytics be as enlightening as my wit! (Or at least half as amusing.)

Screenshot of Hike SEO Google Reviews feature

Hike SEO Google Reviews

Manage your Google Reviews all from your Hike SEO dashboard

Reviews and Refining SEO Efforts

Diving into the world of SEO can be more wobbly than a plateful of jelly, but once you get the hang of it, it’s as rewarding as a perfectly brewed cuppa. Let’s chat about giving your SEO efforts a good once-over and sprucing them up like a fresh spring clean.

Firstly, I always take a look at reviews. You know, those comments that can either puff up your chest or make you want to bury your head in the sand. Reviews can give you the lowdown on where your SEO might be going as pear-shaped as a wonky cricket ball.

Here’s a quick list that helps me stay on my toes:

  • Check Feedback: I skim through what folks are saying about me and my business.
  • Spot Trends: Are complaints about my website’s speed more common than rain on a bank holiday? Time to fix it!
  • Monitor Ratings: Anything less than a perfect score and I’m on it like a car bonnet!

Now, for refining those SEO efforts, think of it as pruning a rose bush—the right snips and you’ll have a blooming marvel.

  • Keywords: Am I using the same old keywords? I mix it up to keep things spicier than a curry in Birmingham.
  • Content Updates: If my content feels like last season’s fashion, I spruce it up.
  • Link Love: I make sure my links are as strong—no weak links in my chain!

And remember, tweaking your SEO isn’t a one-off like a fancy hat at the races—it’s a marathon, not a sprint. You have to keep at it! I liken it to buying a car, you have to regularly maintain and service it if not it’s eventually going to break down and leave you sitting on the side of the road.

Screenshot of Hike SEO Academy page

Hike SEO Academy

Hike SEO has its very own SEO Academy to help you improve your SEO skills

Hike SEO Academy: Your Educational Emporium

OK, if you’re itching to become a maestro at SEO without turning your hair grey, Hike SEO Academy is where the magic happens. This nifty little corner of the digital universe is crammed with how-to guides and cheeky tips just waiting for the likes of me to gobble ’em up.

Step-By-Step Guides and How-To Goodies

I’ve got to tell you, navigating the quirky world of SEO is a lot easier with Hike SEO Academy’s step-by-step instructions. Fancy mastering keyword research? Their guides are like a trusty compass in the ever-mystifying forest of Google’s whims. It’s like having a personal SEO guru whispering in your ear, minus the awkward close talking.

  • Keyword Conquering: Equip yourself with the know-how to identify the choicest keywords and lay claim to that coveted Google real estate.
  • Content Craftsmanship: Learn the art of content creation that lures both humans and search engine bots.

It’s DIY SEO, but without the potential for an epic Pinterest fail.

White Label Wisdom: Brand It Like It’s Hot

Reckon you’re ready to slap your brand onto some top-tier SEO services? Hike SEO Academy teaches you the snazzy art of white label—all killer, no filler. You’ll be offering polished SEO services quicker than you can say “Bob’s your uncle,” and the best part:

  • Custom Reporting: Brand-spanking reports that make you look sharper than a Savile Row suit.
  • Client Kudos: Watch your client’s adoration soar; you might just feel like the belle of the ball.

And that’s just the tip of the iceberg. I’m telling you, with these clever cookies at your side, my SEO consulting career glows brighter than a night-time kebab sign. (Have you noticed all the food analogy’s yet? LOL)

Screenshot of the Hike SEO Agencies page

Hike SEO Agencies

If you need to collaborate with an SEO agency, Hike SEO has the perfect solution

SEO Services & Agencies: The Wingmen of Your Journey

Navigating the choppy seas of SEO can be like trying to have a picnic in a hurricane. Thankfully, Hike’s SEO services and agencies are like that mate who brings an extra umbrella, offering shelter and cheeky insights into the mystic world of search engines. Let’s not beat around the bush; here’s the lowdown on picking your SEO sidekick and keeping expectations sharper than the wit on your favourite sitcom.

What to Look for When Investing in an SEO Consultant

First things first, when you’re on the hunt for a top-notch SEO consultant, you want someone who’s more switched on than a lightbulb in a power surge. Experience is a must – someone who’s been around the block a few times with Google’s everchanging algorithm. Communication skills are key – if they can’t explain the difference between a meta tag and a teabag, we might have a problem. Also keep my eyes peeled for:

  • Proven success: Show me the rankings you’ve boosted faster than a jackrabbit on a date.
  • Transparency: You need to see what they’re doing with your website, no secret squirrel business!

Collaborating with an SEO Agency: Expectations vs Reality

Now, let’s quickly mention about teaming up with an SEO agency.

You need to look for a team that’s collaborative and keeps you in the loop. After all, it’s your business on the line, and you’re not just going to hand over the keys to your car without knowing a bit about the driver. When launching into the SEO odyssey, you want to anticipate:

  • Comprehensive strategy: From on-page to off-page, you need a plan as sturdy as a double-decker bus.
  • Regular updates: Don’t leave you hanging like a cliffhanger in EastEnders. Weekly updates or bust!

So there you have it, my unabridged guide to joining forces with the wizards of the internet. Remember to choose wisely; your SEO companion could be the difference between a full house and last orders!

Hike SEO vs Semrush

Prominent Platforms: The Hike vs Others

When it comes to SEO magic, I like to compare tools as if they were characters in a fantasy novel. Hike SEO and SEMrush are like wizards from different schools of magic—one focusing on the novices finding their way and the other catering to the grandmasters of SEO.

Hike SEO Vs SEMrush: My Cheeky Comparison

Think of Hike SEO as that plucky sidekick in your favourite sitcom. It’s got spunk, it’s easy to get along with, and it doesn’t make you feel daft for not knowing the difference between a 301 redirect and a 404 error. Hike walks you through the SEO basics with a patience that’s almost saintly. On the other side of the realm, we have SEMrush. In my opinion, and experience, it’s more like the chess club prodigy who’s always pondering over their next strategic move. SEMrush throws around terms like ‘domain analytics’ and ‘traffic insights’ like they expect you to have a PhD in Google-ology.

  • User-friendliness: For me, Hike SEO wins the heart with its simplicity.
  • Feature richness: SEMrush might just cast a spell with its arsenal of tools.

Considering Alternatives: What I like and dislike

Hike SEO, you’re a star for the time-strapped small business owner. You take my hand and make SEO less… terrifying. Your strategy guides are a breeze to follow, and you make competition audits seem like a spot of afternoon tea. But pros and cons exist:

  • What I like:
    • Straightforward UI: Feels like a friend explaining SEO over a pint.
    • To-the-point: No faffing about, just clear-cut SEO tasks.
  • What I don’t like:
    • Limited scope: Perhaps not the sorcerer you’d pick for enchanting vast empires.

SEMrush, my dear, you’re a behemoth, an SEO platform for the ones who love to delve into the nitty-gritty of digital marketing. Your tools for backlink analysis could win awards.

  • What I like:
    • Advanced features: Like a Swiss Army knife for SEO enthusiasts.
    • Detailed analytics: I can see my competitors sweating from here.
  • What I don’t like:
    • Complexity: Not ideal if you’re allergic to spreadsheets and data analysis.

Both platforms have their charms—if simplicity is what you seek, Hike is your trusty companion. Fancy yourself as more of an SEO savant? SEMrush might just be the elixir for your ambitions. Either way, it’s all a rollicking adventure in the land of SEO!

Screenshot of the Hike SEO pricing page

Pricing, Guarantees, and Investments

Before diving into the nitty-gritty of Hike SEO’s financials, there are a couple of things I need to give you the heads up on. We’re chatting about cash, confidence, and just how much of your hard-earned dosh you’ll be parting with. But don’t fret, I’ll make sure you know what you’re getting into with Hike’s Pricing – Hike SEO and their rather cheerful promise of getting your quid back.

Understanding Hike SEO’s Pricing Structure

Hike SEO isn’t just another pay-through-your-nose service; it’s tailored for the lean, mean, financial machines that startups and small businesses are. Whether you fancy a pay-as-you-go sort of fling or commit to a year, it’s got you covered. Their pricing plan? Simpler than a cheese toastie! Monthly billing or a 14-day money-back guarantee if you decide it’s not your cup of tea.

And guess what? If you pay yearly, they slash the price like it’s Black Friday. So, if you’re a startup or a small biz trying not to break the bank – Hike is right up your alley.

The ROI of Hike SEO: Beyond a Money-Back Guarantee

Now, let’s talk about the elephant in the room: return on investment (ROI). Investing in Hike isn’t just tossing coins into a fountain and making a wish. Their platform offers a dandy blend of tools to boost your site’s SEO. It’s not just about getting your money back if you’re not chuffed; it’s about the gains you’ll see when your website climbs the Google ladder.

Think about it: more visibility, more clicks, and if all goes to plan, more dosh rolling in. That, my friends, is the sort of investment that could have you grinning like the Cheshire Cat.

image of small building blocks with a brand persona engraved on them

Building a Brand’s Persona: SEO for Business Owners

As a business owner, I know getting noticed online is difficult. It’s a tough gig! But, bear with me; SEO is your secret weapon, just like a perfectly twirled umbrella on a rainy London day. Using Hike SEO, let me show you the ropes – or should I say, the web?

Step 1: Identify Your Unique Quirks
Before spinning the SEO wheels, I define what makes my brand tick. I’m not just selling products; I’m selling personality! I pin that down with Hike SEO’s keyword tools.

  • Keywords: Yes, find words your customers use, but also ones that scream “you.”
  • Backlinks: Get other sites talking about you, like having a natter at the pub!

Step 2: Crafting Your Online Identity
Now, I’m ready to strut my stuff. I sprinkle those savvy keywords like fairy dust across my website’s content, from the homepage to blog posts. Think of it as putting on my best suit for a first impression.

Step 3: Engage with the Neighbourhood
My persona isn’t just stuck indoors! I mingle. I use Hike SEO to find where my audience hangs out and join the conversation.

  • Social Media: It’s like the local curry house; everyone’s there, and I want in.
  • Listing Sites: I make sure I’m listed where people look, like a cabby knowing all the shortcuts. Hike SEO helps you with all your directory listings.

Final Flourish: Tracking Performance
Fancy a game of cricket with a dashboard? Well, with Hike SEO, I check my rankings with the precision of an umpire. After all, what’s the point of playing if I don’t know the score?

I keep at it, tweaking and refining my online persona, until it’s as polished as the crown jewels. Ready to give it a go? Just remember, in the wild world of SEO, it’s survival of the brightest!

Screenshot of Hike SEO support options

Hike SEO support

Hike SEO offers first-class support

Customer Care and Support: Always Here to Crack a Smile

If you’re anything like me, you know that having a robust SEO strategy is no joke, but that doesn’t mean we can’t have a bit of fun along the way! When I embarked on my SEO journey with Hike SEO, I was a bit of a greenhorn, and getting around the place was like navigating through London during the rush hour – overwhelming, to say the least.

But guess what? Hike’s customer care team was like my very own SEO double-decker bus, ready to ferry me across the confusing junctions of keyword research and on-page optimisation. They were always there, with a cheeky grin and an SEO tip or two.

  • Cheerful Chats: Unlimited chinwags via live chat left me gobsmacked with how slick it all was.
  • Ebullient Emails: And the emails? Swift as a fox, they were, with helpful titbits every single time.
  • YouTube channel and Webinars: Hike offer plenty of webinars and YouTube tutorials (Check out their YouTube channel here)

Now, you might think, “Well, I’ve seen some frosty customer service reps in my time,” but Hike’s crew? They’re like a mate you can always rely on for a good natter. Have a look at the customer reviews; they’re full of praise, with ratings that would make your nan proud.

Support Features My Thoughts
Responsiveness Quicker than me running for the biscuits
Helpful Tips Better than mum’s advice
Support Type A virtual cuppa and a biscuit

To sum it up, I felt well chuffed with the service. So, whenever I had a question about, say, aligning my keywords to the sitemap, they offered guidance faster than you could say “SEO superstar!” – and always with a warm smile, metaphorically speaking.

Hike SEO FAQs

Frequently Asked Questions

SEO can be a right old pickle, but fret not! Let’s have a look at the FAQs I have been asked recently that’ll set you right on the path to mastering Hike SEO, without getting your knickers in a twist.

What are the steps to get started with Hike SEO?

Firstly, sign up and pop in your website details. Then simply follow the prompt to add your keywords for a spot of analysis. Hike SEO is like your personal SEO valet, getting everything neatly laid out. For detailed guidance on the matter, don a deerstalker and investigate Hike SEO’s strategy guide.

Is Hike SEO a chuffed choice compared to the colossus, Semrush?

Righto, it’s apples and oranges, really. Hike SEO is smashing for those starting out or with less coin to spare. It gives you the gist without overwhelming you with gizmos. For a heavyweight like Semrush, you’d may need deeper pockets and a serious love for data. For simpler sojourns in the land of SEO, Hike SEO can be quite the nifty pick.

How much do I need to cough up for Hike SEO’s services?

Hike SEO won’t have you eating beans on toast for a fortnight; their plans are quite reasonable. They’ve got different tiers, depending on how grand you want to go with your SEO shindig. Good to keep a lookout for their pricing updates, as who doesn’t like a proper bargain?

I’ve had a butchers at Hike SEO on Trustpilot – how reliable are those reviews?

Just like one wouldn’t trust a fox to mind the hens, I take online reviews with a grain of salt. That said, if a company’s got a bunch of well-chuffed customers singing praises on Trustpilot, it can be a tick in the right box. Dive into those reviews with a critical eye.

Does Hike SEO offer any discounts for penny-pinching marketers?

I hear you, every penny counts! Hike SEO occasionally doles out discounts, especially if you’re willing to commit for the long haul. Keep your peepers peeled and sign up for their newsletters – that’s where the juiciest discount codes tend to pop up.