Inspirational insight from a decade of delivering social media training to businesses that give a damn!
One of my favourite books that I still refer to from time-to-time.
Social Media Marketing All-in-One For Dummies is a great resource for anyone looking to get their brand voice heard over the online babble. With this book, you’ll learn how to make sense of the social media noise and get your business on track with successful marketing strategies. Whether you’re a beginner or an experienced user, this book has something for everyone.
Basically 9 mini-books for the price of one!
Get your social ducks in a row with this essential, straightforward, and friendly guide. From evaluating the right social mix and planning your strategy to creating videos on Snapchat and TikTok, you’ll find everything you need to get your business noticed online. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach – before getting right back out there for an even bigger second bite.
The world of social media is always changing, and it can be hard to keep up with all the latest changes. This book will help you stay on top of things, with tips for using Twitter, Facebook, LinkedIn, TikTok, and more.
You’ll learn how to use social media to engage with your customers and get insights into what they want. And you’ll find out how to measure the success of your social media campaigns using metrics. With this book, you’ll be able to make the most of social media and connect with your customers online.
- 784 pages
- Published June 2021
My rating for Social Media Marketing All-in-One For Dummies
Jan Zimmerman wrote the third edition of Web Marketing for Dummies (Wiley) and co-wrote the fourth edition of Social Media Marketing All-in-One for Dummies. She also wrote four editions of Marketing on the Internet (Maximum Press), Once Upon the Future (Pandora Press), The Technological Woman (Praeger), and Mainstreaming Sustainable Architecture: Casa de Paja (Van Nostrand Reinhold) (High Desert Press).
Author and expert in content marketing who has been writing for more than 20 years, Michelle is able to plan and create highly effective content of any kind for organisations of all sizes and in all fields. Research articles, website writing, technical writing, and using data analytics to make successful content strategies are some of the things she does best.
Deborah Ng is a freelance writer, author, and social media consultant who focuses on helping online communities grow. She writes a blog about books and ebook deals at booksandchardonnay.com.