5 Best Social Media Marketing Books

Inspirational insight from a decade of delivering social media training to businesses that give a damn!

One of my favourite books that I still refer to from time-to-time.

This book is for business owners who want to make the most of social media to grow their business. It’s packed with advice, tips and case studies from more than 10 years of experience in social media training. You’ll learn how to get real results from Facebook, Instagram and LinkedIn, among other platforms. Plus, there are a few behind-the-scenes stories from over the years that you won’t want to miss!

What a great book. I couldn’t stop reading it and have actually read it many times over. It’s written in a funny, interesting way. You will have fun and learn a lot of great tips about social media at the same time. I also really like all the pictures in the book, without sounding too immature!

• 287 pages
• Published 12th August 2020

My rating for Embrace the Space

4.5 / 5

Authors

Colin Kelly

Founder of training and consultancy company Comsteria Limited which helps individuals and businesses manage their profile and help them communicate more effectively.

Gary Ennis

A qualified trainer and coach in the digital marketing and social media arena. With over 25+ years of experience in the industry. Founder and Managing Director of NSDesign which is an award winning digital training company based in Glasgow, Scotland.

Inspirational insight from a decade of delivering social media training to businesses that give a damn!

One of my favourite books that I still refer to from time-to-time.

Social Media Marketing All-in-One For Dummies is a great resource for anyone looking to get their brand voice heard over the online babble. With this book, you’ll learn how to make sense of the social media noise and get your business on track with successful marketing strategies. Whether you’re a beginner or an experienced user, this book has something for everyone.

Basically 9 mini-books for the price of one!

Get your social ducks in a row with this essential, straightforward, and friendly guide. From evaluating the right social mix and planning your strategy to creating videos on Snapchat and TikTok, you’ll find everything you need to get your business noticed online. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach – before getting right back out there for an even bigger second bite.

The world of social media is always changing, and it can be hard to keep up with all the latest changes. This book will help you stay on top of things, with tips for using Twitter, Facebook, LinkedIn, TikTok, and more.

You’ll learn how to use social media to engage with your customers and get insights into what they want. And you’ll find out how to measure the success of your social media campaigns using metrics. With this book, you’ll be able to make the most of social media and connect with your customers online.

• 784 pages
• Published June 2021

My rating for Social Media Marketing All-in-One For Dummies

4.5 / 5

Authors

Jan Zimmerman

Jan Zimmerman wrote the third edition of Web Marketing for Dummies (Wiley) and co-wrote the fourth edition of Social Media Marketing All-in-One for Dummies. She also wrote four editions of Marketing on the Internet (Maximum Press), Once Upon the Future (Pandora Press), The Technological Woman (Praeger), and Mainstreaming Sustainable Architecture: Casa de Paja (Van Nostrand Reinhold) (High Desert Press).

Michelle Krasniak

Author and expert in content marketing who has been writing for more than 20 years, Michelle is able to plan and create highly effective content of any kind for organisations of all sizes and in all fields. Research articles, website writing, technical writing, and using data analytics to make successful content strategies are some of the things she does best.

Deborah Ng

Deborah Ng is a freelance writer, author, and social media consultant who focuses on helping online communities grow. She writes a blog about books and ebook deals at booksandchardonnay.com.

If you want to learn how to use your social media accounts to build a successful business, Platform is the book for you. Michael Hyatt provides clear and concise instructions on how to create an online platform that will help you achieve your goals. Whether you’re looking to expand your influence or start making money online, this book has everything you need to get started.

This book is so full of information about raising your profile and building your platform that it’s easy to feel like you’re already successful online just by reading it.

So far, I’ve read this book from start to finish twice, both on Kindle and paperback, and I’ve also listened to the audiobook several times. And I keep going back to mine the generously planted nuggets to use in my business and give to clients.

• 288 pages
• Published October 2022

My rating for Platform: Get Noticed in a Noisy World

4.5 / 5

Author

Michael Hyatt

Michael Hyatt started Full Focus and is now its chairman. He has grown several companies over the years, including a publishing company worth $250 million with more than 700 employees and his own business coaching company, which has grown by more than 60% every year for the past four years.

If you’re looking to boost your business through social media, then this is the book for you!

Joeri provides simple and effective techniques that will help you reach more of your ideal customers, attract more clients, and sell more products or services. Whether you’re just starting out on social media or you’re looking for ways to improve your existing strategy, this book has something for everyone. So what are you waiting for? A very short and to the point book!

A short, easy-to-read book that tells you what to do in a clear, step-by-step way. It has lots of good examples and links to tools that can help. Worth reading.

• 109 pages
• Published August 2022

My rating for Embrace the Space

4 / 5

Author

Joeri Billast

Joeri Billast is the top social media strategist in Europe. Many people have used social media to grow their businesses with the help of his unique approach. Joeri used social media to build his first 7-figure business, which he was then able to sell.

Jim Lupkin’s book Predictive Social Media is a must-read for businesses of all sizes. Lupkin’s vast and precise knowledge of social media is coupled with innovative and actionable advice, making this book a go-to for anyone looking to improve their social media strategy. Predictive Social Media will help businesses escape the online darkness and into the light of a predictive way to engage the world.

I am really enjoying this great book that is so easy to read. I love how Jim makes you feel like you’ve known him for years. As you read, you get a sense of how much he really wants to help people.  I would encourage everyone to read this book. This helped me figure out how to grow my business.

• 220 pages
• Published May 2021

My rating for Predictive Social Media: A Guide to Mastering Core Values, Relationships, and a Disruptive System That Is Changing the World of Business

4 / 5

Author

Jim Lupkin

Jim Lupkin is one of the best social media architects in the world. He helps businesses build a framework that can stand up to the rough and constantly changing social media climate. From a $6 billion global company to celebrity style brands to small businesses, solopreneurs, and brand advocates in more than 100 countries, his passion lies at the intersection of the entrepreneurial spirit and the magic that happens when people work together for a common good.